Investigating environmental values and psychological barriers to sustainable behaviors among college students

Sustainable and pro-environmental actions at the individual level are influenced by a myriad of external internal factors. The “value-action gap” describes disconnect between one’s environmental values attitudes, their actual behaviors. While many acknowledge that climate change is major threat in today’s world, multitude structural psychological barriers exist which prevent individuals from engaging eco-friendly practices. This study investigated to pro behavior among college students North American University. Data was collected through survey received 765 responses used New Ecological Paradigm - NEP Dragons Inaction Psychological Barriers DIPB measurement scales. Students widely expressed concern about change. Agreement or strong agreement with statements reflecting ranged 67% 92%. Respondents agreed action should be taken promote sustainability, but they might need help translate beliefs into action. most influential showed: resistance transforming habits lifestyles, for more information on how change, feeling unfairness face industry-caused degradation. Most would willing engage sustainability campaign. Identifying what prevents changing behaviors will guide institutional efforts culture our campus. By understanding view practice an level, measures can implemented effectively address overcome